Entries by Script Consultant

Content Marketing Trends You Should Look Out For in 2020

Team Script shares four content marketing trends that will become the mainstay of the marketing industry next year. There is no denying that content marketing has played an important role in today’s marketing strategy. And it will continue to remain that way as more businesses begin to adopt content creation as their consistent marketing strategy. […]

How Google’s New Cookie Policy Will Impact Your Digital Marketing

Google’s New Cookie Policy plans to disable third-party cookies from collecting user data. Experts believe this will disrupt digital advertising. What can you do to be ready for the future? Read on to find out more. The ecosystem for digital marketing, advertising and copywriting may soon be undergoing a major transformation. For nearly a quarter […]

4 Easy Tips For Great Copywriting

Team Script shares four easy tips for great copywriting to maximise your campaigns. Great copywriting is an integral part of any successful content marketing campaign. No matter how good of a product that a company sells, it stills relies on the power of words to attract potential buyers to make a purchase. Whether it’s a […]

Transform Your Social Media Marketing Strategy with These New Instagram Features

Since its first release in 2010, Instagram has evolved from a personal platform for curating images to a nifty branding tool that helps businesses maximize their online presence. But, Instagram is just getting started. The company has rolled out a couple of features that can elevate your social media strategy. What are those features and […]

Here’s How to Maximize Your Content Marketing Budget

Team Script shares a few tips on how to maximize your content marketing budget strategy! Content marketing budget plays an increasingly larger role in determining the success of your digital branding strategy. In an era where customers are bombarded with intrusive and irrelevant advertisements every day, digital advertising has become less effective to generate conversions. […]

The Art of Digital Storytelling in Content Marketing

In the previous blog post, Team Script touched on the importance of digital storytelling in copywriting. In today’s post, we will delve deeper into its role in driving marketing impact. We live in the age of content oversaturation. The means of content creation has become more affordable thanks to the onset of Web 2.0 and […]

How to Drive Better Marketing Results with LinkedIn Polls?

Our beloved LinkedIn Polls feature has made a comeback after the professional networking platform took it away in 2014. However, while the previous feature was only available in Groups, the new Poll feature is accessible to all users with some added functionalities. What is LinkedIn Polls? The advent of digital technology has enabled brands to […]

Business is not as usual; your marketing strategy shouldn’t be too!

With extensive COVID-19 lockdowns, business continuity in marketing is even more critical. Team Script shares what it means for your business. The Coronavirus pandemic has undoubtedly disrupted much of our daily activities and jeopardised the business continuity in marketing of companies. Restaurants, retailers, and hotels are among numerous front-facing businesses severely impacted by the lockdown. With […]

COVID-19 Marketing Trends That You Should Take Notice Of

Media consumption behaviour during the lockdown has driven some interesting COVID-19 marketing trends. Find out what it means for your business and what your digitalmarketing strategy should be. While several governments have imposed stay-at-home orders and massive shutdowns on businesses to slow down the rate of infections, the way we consume and interact with media […]

How the Novel Coronavirus Outbreak (COVID-19) Impacts Marketing

Team Script shares how the Novel Coronavirus Outbreak (COVID-19) impacts your marketing and what you can do. The World Health Organisation (WHO) declared the Coronavirus outbreak as a global pandemic on Wednesday, 11 March, as the number of reported cases has continued to rise across the globe. At the beginning of March, Italy relented and […]