Tag Archives: Journalism

Social-selling 101: mastering the art of marketing through LinkedIn Messenger

Did you know that social-selling through LinkedIn could help you see a 45% increase in your sales opportunities? Read on to find out…
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Social marketing 101: the art of selling on social media

Long-gone are the days of a salesperson merely picking up the phone to call a sales prospect. Sure it still exists, but it…
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How do you approach a journalist?

Getting in touch with journalists can be a tricky affair, even for PR professionals with years of experience. It’s not easy to make…
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Are Blogs the New Media?

The blogosphere has opened up the public discourse to a much wider and diverse audience. Bloggers now have enviable followers. Are they replacing…
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