3 Methods to Keep your Brand Relevant

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Beyond having a strong company history and brand message, brands…

Breaking down 4 Common Content Marketing Terms

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Just as how every industry has its own terminology, similarly…

Headlines: What People Don't Want To See

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There is so much information floating out there today that it…

Battle of the Texts: E-books V.S. Traditional Books

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As the primary way to understand human knowledge, reading has…

3 lessons from gripping product descriptions

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A good product description is more than just a string of details.…

Writing A Day Keeps The Doctor Away

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Did you know that content writing is the best form of medicine?…

Recipe for Effective Video Advertisement

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Recipe courtesy of Script Consultants With the rise of…

Are Logos Linked to Company Success?

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Apple. Baskin Robbins. BreadTalk. Starbucks. All familiar names…

Websites that excite us

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We all have a couple of these—bookmarked websites that we keep…

How To Be Unique In The Food Industry

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We continue to harbour a keen interest in Singapore’s exciting…